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Tourism Management, by David Weaver, Laura Lawton
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Tourism is increasingly widespread and complex, and sophisticated and adaptive management is therefore required to realise its full potential as a positive and sustainable economic, ecological, social and cultural force. This textbook gives students an introductory exposure to tourism that provides a foundation for further informed engagement with the sector, first in the remainder of their tertiary studies and then in their capacity as managers.
This fourth edition has been updated with recent industry and research developments and retains the thoroughness of content and application that had been established in the previous editions.
The twelve chapters in this book have been carefully arranged so that together they constitute a logical and sequential introductory tourism management subject that can be delivered over the course of a normal university semester.
- Sales Rank: #444147 in Books
- Brand: Wiley
- Published on: 2009-11-02
- Ingredients: Example Ingredients
- Original language: English
- Number of items: 1
- Dimensions: 9.65" h x .64" w x 7.20" l, 1.71 pounds
- Binding: Paperback
- 432 pages
- Used Book in Good Condition
From the Back Cover
Tourism is increasingly widespread and complex, and sophisticated and adaptive management is therefore required to realise its full potential as a positive and sustainable economic, ecological, social and cultural force. Tourism Management, fourth edition, gives students an introductory exposure to tourism that provides a foundation for further informed engagement with the sector, first in the remainder of their tertiary studies and then in their capacity as managers.
This fourth edition has been updated with recent industry and research developments and retains the thoroughness of content and application that had been established in the previous editions.
The twelve chapters in this book have been carefully arranged so that together they constitute a logical and sequential introductory tourism management subject that can be delivered over the course of a normal university semester.
FEATURES
- Increased coverage of Chinese and other Asian tourism systems
- Current Australian and international examples, statistics and information
- Inclusion of a chapter on sustainable tourism including ecotourism, sustainable mass tourism and industry responses and practices
- A thorough discussion of the economic, sociocultural and environmental impacts of tourism
- Inclusion of a chapter on tourism research which introduces students to the important role of research in tourism
- Four practical features in each chapter to illustrate and reinforce the theory:
About the Author
David Weaver, George Mason University Virginia, USA
Laura Lawton, George Mason University Virginia, USA
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Its a good book, however, I had to get the newer edition. I got the 5th edition.
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